May 15, 2024  
2013-14 Catalog 
    
2013-14 Catalog [ARCHIVED CATALOG]

School of Business



 

Central 141A
541-552-6484
www.sou.edu/business
Joan McBee, Interim Dean
Donna N. Losciuto Lane, Chair

Professor Associate Professor Senior Instructor
Curtis J. Bacon Al Case Susan Cain
Donna Lane Katie Pittman John Kinard
John Laughlin
Mark Siders Kurt Knudsen
Joan McBee Milan (Kip) Sigetich  Byron Marlowe
Rene Leo E. Ordonez Dennis Slattery  Steve Schein

Introduction

SOU’s School of Business is friendly enough to know your name, professional enough to attract quality students and faculty, and flexible enough to keep up with the dynamic demands the business world places on universities and students.

At SOU, we are changing the way we do business. The School of Business has heard the demand from employers for graduates who can write clearly, think critically, and work in groups that are aware of the social issues facing business in the U.S. and abroad. We have been able to move quickly to meet this demand for several reasons:

  1. Our small class sizes facilitate group work and discussion.
  2. Our classrooms are well-equipped with complete multimedia capabilities.
  3. Our faculty is well-educated, friendly, flexible, and dedicated to providing our students with the best possible education.

Our students don’t sit back and watch the world go by. They bring to school an entrepreneurial attitude, to which we add a structure and a plan. In Orientation to the School of Business (BA 100), students are presented with a framework of the core business courses at the beginning of their business study. This course includes highlights of the important topics covered in each class, and students are encouraged to challenge faculty members to address these topics in a meaningful fashion. Students complete their business education with a comprehensive business plan as a capstone project. The plan clearly demonstrates the writing, thinking, social, and business skills students have acquired and refined while working in SOU’s School of Business.

Mission

The mission of the School of Business is to prepare students for challenging, socially responsible careers in a dynamic, globally competitive business environment. As part of a contemporary liberal arts and sciences university, the School of Business integrates a solid foundation in the liberal arts and sciences with the primary areas of business administration. The School emphasizes excellence in teaching, individual advising, and flexible course scheduling. Programs are readily accessible to students at multiple locations and in multiple formats (face-to-face, on-line and hybrid). Small class sizes allow for significant interaction between professors and students. Elements essential to the mission include:

  1. A coherent, integrated curriculum that emphasizes the increasingly global nature of the business environment, ethical conduct in business decision making, and technological competency.
  2. A requirement that students show an ability to communicate in a clear, concise, and professional manner. These communication skills are demonstrated and refined through oral class presentations, written assignments, and a comprehensive business plan that serves as a senior capstone project.
  3. A strong foundation in the liberal arts and sciences supplemented by a required non-business minor or an approved SOU certificate.
  4. A broad variety of related academic offerings, including five business options, four business co-majors, and seven certificate programs.
  5. A requirement that students earn internship credit or engage in practical undergraduate research, which is enhanced by ties between the School of Business and the community.
  6. Programs that are accessible to all qualified students through on- and off-campus day and evening courses and a comprehensive degree completion program.
  7. Faculty members who reflect a balance between theory and practice, teaching and research, and service to the University and the community.

Accelerated Baccalaureate Degree Program

Curt Bacon, Program Coordinator  Bacon@sou.edu  541-552-6487

Business administration majors may participate in the Accelerated Baccalaureate Degree Program. This selective program enables students to complete a business degree in three years.

Evening and Online Programs

Business Degree Completion Program

David Parker, Coordinator ParkerD@sou.edu   541-552-8151

The Business Degree Completion Program is designed for working people who have completed approximately two years of college coursework and who find it difficult to attend daytime classes at the Ashland campus. Classes are available in the evenings and on weekends at the Higher Education Center in Medford and on the Web. Students in this program may pursue a bachelor’s degree in business administration with an option in management, public accounting or managerial accounting. For more information, contact David Parker at 541-552-8151 or visit www.sou.edu/degreecompletion.

Online Degree Completion Program

David Parker, Coordinator ParkerD@sou.edu   541-552-8151

The Online Degree Completion Program is designed for those who live outside of Ashland or who need additional flexibility in their schedule due to work and family responsibilities. The program offers upper division coursework needed for a bachelor of science degree in business administration with an option in management, public accounting or managerial accounting and a minor in psychology or criminology. Some lower division course requirements may not be offered online at SOU and may be taken on campus or online elsewhere. Online students are strongly encouraged to read the Online Student Handbook located at www.sou.edu/degreecompletion. For more information, contact David Parker at 541-552-8151 or visitwww.sou.edu/degreecompletion.

Professional Certifications

Students may take coursework to prepare for a professional certification examination. In accounting, students may prepare for the Certified Public Accountant (CPA) Examination or the Certified Management Accountant (CMA) Examination. In management, coursework is available to prepare students for the Professional in Human Resources Certificate (PHR). SOU is also a Microsoft Office Specialist (MOS) Testing Center for students enrolled in BA 383 or 384. Completion of a course of study to prepare for any certification does not guarantee receipt of the desired certificate, nor does the University offer any such assurance. Professional certification examinations in business are administered by the state of Oregon and various professional organizations.

Teacher Licensing

Students who would like to teach business at the middle school or high school level in Oregon public schools must complete a bachelor’s degree in business administration before applying for admission to the Master of Arts in Teaching (MAT) program at SOU. Interested students should consult the department chair for an appropriate advisor and the School of Education regarding admission requirements for the MAT teacher education program.
Students must prepare in advance to increase their chances of acceptance into this competitive program. Practica, internships, and volunteer experiences in the public schools prior to application to the MAT program are required.

Student Groups

The Accounting Students Association (ASA)
The Business Club
Hospitality and Tourism Club
MBA Association
Net Impact
Alpha Kapp Psi

Accreditation

The University is accredited by the Northwest Commission on Colleges and Universities. Additionally, the School of Business is accredited by the Accreditation Council for Business Schools and Programs (ACBSP).

Facilities

The School of Business has multimedia-equipped classrooms and facilities. The school’s thirty-station microcomputer lab is available exclusively for classroom teaching and individual use by business administration majors. In addition, these students enjoy access to computers at the Computing Services Center and Hannon Library.

The school also houses a presentation room equipped with multimedia capabilities, including built-in microphones, surround sound, videotaping, and an electronic white board. The presentation room is not only technologically equipped, but it is also professionally designed and decorated. The school offers wireless Internet access for students who wish to use their own computers.

Degree Programs

Students who have been admitted to SOU may take any lower division (100- or 200-level) course in business administration if they have met the course prerequisites. Students who anticipate declaring a major in business are classified as premajors until they are admitted to the School of Business. All business premajors and majors should contact the School of Business office in CE 144 to secure a faculty advisor.

Admission to the School of Business

Students who wish to take upper division (300-level or above) courses in business administration must first be admitted to the School of Business. In order to be fully admitted into one of the Business Major options, a student must have completed the following business and non-business courses, or their transfer equivalents:

  1. USEM 101, 102, 103; EC 201, 202, MTH 243 and one additional Math (100 or above level); BA 100, 131, 211, 213, 226, and 282.
  2. Must have earned a grade of at least C- in the above required BA (Business Administration) classes taken at SOU or transferred from another institution.
  3. Must file an application for admission to the School of Business.

For exceptions, see course descriptions and Non-admitted Status (two sections below). Admission forms may be obtained from faculty advisors or the School of Business office in Central Hall 144.

Transfer Students

Requirements for admission to the School of Business are the same for transfer students as they are for nontransfer students (see Requirements for Admission below).

Students planning to transfer to the School of Business should contact the school before registering for classes. An advisor can then help with first-time enrollment.

Business administration courses successfully completed at accredited two- or four-year institutions are accepted for transfer credit. However, courses that do not correspond with existing programs in the School of Business may not count toward the 52 credits of upper division business administration courses required for the degree.

Lower division transfer courses in business administration may not be substituted for upper division business administration courses without a formal agreement with the institution from which the credits are being transferred.

Once a student has been admitted to the SOU School of Business, transfer credits in business administration will not be accepted toward degree requirements without prior written approval from the student’s faculty advisor.

Non-admitted Status

Students in the following categories may take upper division courses in the SOU School of Business without being admitted to the school (provided they have met the prerequisites for the courses and obtained instructor consent):

  1. students working toward co-major degrees in business;
  2. non-business majors, including those working on a minor in business administration; and
  3. students required to take specific business courses as part of a non-business major.

Some upper division courses may be taken without approval and formal admittance to the School of Business. See course descriptions for upper division business administration courses. Co-majors and computer information science (CIS) majors may obtain approval from their major advisors to take upper division courses in business administration. 

International Dual Degrees (Undergraduate)

Donna Lane, Coordinator
541-552-8203  LaneD@sou.edu

Students in this program earn both a business degree from SOU and a degree from one of our partner universities in Germany (Hochschule Harz or HTW Saarlandes). The program of study can be completed in four years, with a year of study at one of the German universities during the student’s junior or senior year. Business classes are taught in English.

International Dual Degrees (Graduate)

MiM

Mark Siders, Coordinator
541-552-6709  SidersM@sou.edu

Students in this program earn a Master in Management degree from SOU and a Master in Management degree from our partner university in Mexico (University of Guanajuato). This dual degree program can be completed in approximately two years, with core courses taken at the University of Guanajuato in Guanajuato, Mexico and remaining courses taken at Southern Oregon University. All MiM courses in Guanajuato are taught in English.

MBA

Mark Siders, Coordinator
541-552-6709  SidersM@sou.edu

Students in this program earn an MBA from SOU and a Master of International Management from HTW Saarlandes in Germany. The program of study can be completed in one year, with two quarters of study at SOU and one semester at HTW. All classes in Germany are taught in English.

Program Requirements

 

 

Programs

Major

Co-Major

Minor

Certificate

Postbaccalaureate Certificate

Courses

Business Administration

  • BA 100 - Orientation to the School of Business


    1 credit
    Presents an overview of business principles. Identifies and demonstrates the points at which students will gain particular knowledge during their business education. Introduces the School of Business concentrations, core class topics and objectives, writing and presentation standards, the business plan capstone, and the faculty. Required business core course to be taken in the freshman year.
  • BA 110 - Business, Government, and Society


    4 credits
    Surveys the interrelationships between business, government, and society and how they affect individuals and managers. Explores how societal conditions are continually altered by historical forces reshaping the economic, cultural, political, technological, and ecological terrain on which individuals and managers operate, as well as the force of the stakeholders, who are increasingly challenging traditional ideas about organizational ethics and social responsibility. Approved for University Studies (Explorations).
  • BA 131 - Business Computer Applications


    4 credits
    Introduces students to basic computer concepts, software applications, and hardware processing. Students acquire basic competency by using microcomputer applications in operating environments, word processing, spreadsheets, and presentation software. Instruction methods include lecture, demonstration, and hands-on application. Required business core course to be taken in the freshman year.
  • BA 199 - Special Studies


    1 to 18 credits
    Credits to be arranged. Repeatable.
  • BA 208 - Hospitality and Tourism Essential Skills


    4 credits
    Introduces students to a wide variety of career opportunities available in the hospitality and tourism industry. Students are introduced to kitchen management, food and beverage service techniques, and effective working practices in the hospitality and tourism environment.
  • BA 211 - Financial Accounting


    4 credits
    Examines the uses of fundamental accounting information for both internal and external economic decision making. Students consider financial and managerial accounting concepts from the perspectives of owners, managers, creditors, and investors.
  • BA 211H - Honors Accounting Info I


    4 credits
    Examines the uses of fundamental accounting information for both internal and external economic decision making. Students consider financial and managerial accounting concepts from the perspectives of owners, managers, creditors, and investors.
  • BA 213 - Managerial Accounting


    4 credits
    Examines the uses of fundamental accounting information for both internal and external economic decision making. Students consider financial and managerial accounting concepts from the perspectives of owners, managers, creditors, and investors. Prerequisite(s): BA 211 .
  • BA 218 - Personal Finance


    4 credits
    Provides students with opportunities to develop skills for solving real world financial problems. Real world topics covered include: goal setting, earning income, money management, spending and borrowing, as well as saving and investing. Students design personal and household budgets; simulate use of checking and saving accounts; and devise loan and credit card management plans; evaluate insurance and tax planning needs. This course provides a foundational understanding for making informed personal financial decisions. Approved for University Studies (Explorations Strand F–Social Science).
  • BA 226 - Business Law


    4 credits
    Examines the fundamental subject areas of tort liabilities (both intentional torts and the tort of negligence), contracts, intellectual property law and miscellaneous legal topics. Examines the impact of the same on risk management, cyberlaw and business planning.
  • BA 230 - Wine Appreciation


    2 credits
    Provides an overview of the world of wine. Examines the relationship between winery, distributorship, and the retail-restaurant world as it applies to today’s ever-changing market. Compares and contrasts wine methodology, viticultural practices, and winery/retail/restaurant management. Explores guidelines for working in the wine industry on every level, including wineries, wine distribution, and retail-restaurant businesses with in-depth consideration of the needs of the Northwest region. Includes guest speakers and class presentations. Students must be twenty-one years old by the first day of class.
  • BA 282 - Applied Business Statistics


    4 credits
    Covers statistical techniques and concepts used in analyzing collected data or predicting future business outcomes. Stresses an understanding and application of hypothesis testing, regression, time series, chi square, and other nonparametric techniques. The case method is used to apply statistical techniques to business data incorporating computer analysis. Prerequisite(s): MTH 243 .
  • BA 306 - Special Topics in Management of Aging Services


    2 credits
    Addresses various aging services topics in a seminar setting. Course may be repeated for credit on a different topic. Repeatable for a maximum of 6 credits.
  • BA 310 - Lodging and Tourism Operations


    4 credits
    Explores the organization of lodging operations and their various departments, with emphasis on the techniques and tools of management. Introduces students to technology-based property management systems and their application with travel and tourism operators.
  • BA 311 - Food and Beverage Management


    4 credits
    Focuses on the principles of food and beverage management, from concept to operation. Provides a detailed overview of the components of food service systems, including purchasing, menu-planning, production, service, sanitation, cost controls, and quality assurance.
  • BA 312 - Hospitality and Tourism Marketing


    4 credits
    Focuses on how the special nature of service affects the development of marketing strategies in hospitality and tourism organizations. Emphasizes key variables in corporate and property-level management and their proper application to developing strategic and marketing plans.
  • BA 314 - Hospitality Financial Management


    4 credits
    Applies accounting principles and practices to the hospitality industry. Emphasizes reading and analyzing profit and loss statements. Discusses current trends in the accounting and financial sectors of the hospitality industry.
  • BA 320 - Business, Government, and Nonprofits


    4 credits
    Examines the underlying principles, values, and prescribed role of the for-profit sector, the public sector, and the nonprofit sector primarily in American society. The sector the organization resides in affects how an organization acts, responds, creates relationships, and uses resources. Explores the coordination, cooperation, collaboration, and necessary relationships among the sectors. Approved for University Studies (Integration - Strand I). Prerequisite(s): Completion of all lower division University Studies requirements (Cross-listed with PS 321 .)
  • BA 324 - Business Communication


    4 credits
    Provides guided practice in written and oral communication common to business, industry, and related professions. Develops critical awareness of proper editing, professionalism, critical thinking, problem solving, and the skills necessary for effective correspondence in the workplace. Close attention is given to logical development, style, and format. Skills and knowledge are appropriate for academic and professional work.
  • BA 330 - Principles of Marketing


    4 credits
    Introduces the establishment of a specific target market and the subsequent development of a product or service, pricing strategies, promotional strategies, and channels of distribution designed to satisfy the needs of the market.
  • BA 331 - Consumer Motivation and Behavior


    4 credits
    Applies psychological, sociological, and business principles to the explanation of consumer behavior. Explains the marketing strategy plan through examination of motivation, perception, and learning principles. Discusses consumer behavior case problems. Prerequisite(s): BA 330 .
  • BA 332 - Promotion Policy


    4 credits
    Addresses advertising and promotion from the viewpoint of influential beliefs, attitudes, intentions, and behavior. Covers advertising and promotions, personal sales, public relations, publicity, and other communication tools. Examines television, radio, newspapers, magazines, out-of-home, direct mail, and interactive media, including the Internet. Uses practical exercises for planning and designing an integrated marketing campaign using multiple media. Students are given opportunities to make managerial decisions about how to communicate with consumers. Prerequisite(s): BA 330 .
  • BA 351 - Intermediate Accounting I


    4 credits
    Provides a comprehensive study of generally accepted accounting principles and conventional procedures for the measurement of income and the presentation of financial data. Emphasizes accounting theory, significant business transactions, and the preparation of general-purpose financial statements. Courses must be taken in sequence. Open to nonadmitted students. Prerequisite(s): BA 211 .
  • BA 352 - Intermediate Accounting II


    4 credits
    Provides a comprehensive study of generally accepted accounting principles and conventional procedures for the measurement of income and the presentation of financial data. Emphasizes accounting theory, significant business transactions, and the preparation of general-purpose financial statements. Courses must be taken in sequence. Open to nonadmitted students. Prerequisite(s): BA 351 .
  • BA 353 - Intermediate Accounting III


    4 credits
    Provides a comprehensive study of generally accepted accounting principles and conventional procedures for the measurement of income and the presentation of financial data. Emphasizes accounting theory, significant business transactions, and the preparation of general-purpose financial statements. Courses must be taken in sequence. Open to nonadmitted students. Prerequisite(s): BA 352 
  • BA 374 - Principles of Management


    4 credits
    Provides an introductory survey of management principles. Students develop an understanding of all managerial types: domestic and international, public and private, small and large. Applies a systems approach to the managerial functions of planning, leading, organizing, controlling, and staffing.
  • BA 380 - Operations Management


    4 credits
    Studies service and manufacturing industries, with an emphasis on management applications. Students use computers for problem solving when applicable. Topics include quality concepts, just-in-time, productivity, product design, scheduling, forecasting, capacity planning, facility layout, work measurement and design, and materials requirements planning. Prerequisite(s): MTH 243 .
  • BA 380H - Honors Operations Management


    4 credits
    Studies service and manufacturing industries, with an emphasis on management applications. Students use computers for problem solving when applicable. Topics include quality concepts, just-in-time, productivity, product design, scheduling, forecasting, capacity planning, facility layout, work measurement and design, and materials requirements planning. Prerequisite(s): MTH 243 .
  • BA 382 - Management Information Systems


    4 credits
    Applies information science to business problem topics, including basic information system design and database concepts, information economics and decision making, systems management, and strategic issues. The case method is used to develop analytical and presentation skills in information systems topics. Participants should be familiar with basic computer applications.
  • BA 383 - Advanced Business Application of Spreadsheets


    4 credits
    Advanced course covering all aspects of spreadsheets, including entering formulas; working with functions, formats, styles, and templates; creating and modifying charts; using spreadsheets as databases; creating pivot tables; recording macros; and using auditing and collaborative tools. Prerequisite(s): BA 131  or CS 115 .
  • BA 384 - Advanced Business Application of Databases


    4 credits
    Advanced course in all aspects of databases, including creating a database; entering and editing data; creating queries, forms, and reports; and automating a database with macros. Prerequisite(s): BA 382 .
  • BA 385 - Principles of Finance


    4 credits
    Presents the fundamentals of time-value-of-money and the application of net present value decision-making techniques. Topics may include the valuation of stocks and bonds, capital budgeting, the principles of risk and return, and the cost of capital and capital structure.
  • BA 399 - Special Studies


    1 to 18 credits
    Credits to be arranged. Repeatable.
  • BA 402 - Practicum (for BAS majors)


    1 to 12 credits
    Provides an opportunity to apply academic concepts in real-world work settings, including for-profit, nonprofit, and government organizations (arranged through the School of Business Internship Coordinator). Internships are usually conducted during senior year and must be approved prior to start of work experience. Students must have a GPA of at least 2.5 in BA courses and have completed all appropriate coursework in the major. Advisor approval is required if course is taken for elective credit. Graduate-level internships are arranged through the student’s graduate advisor. (For BA 402, 4 credits represents 120 hours in the workplace.) For Bachelor of Applied Science (BAS) majors only. Repeatable for a maximum of 16 credits.
  • BA 405 - Reading and Conference


    1 to 12 credits
    Supervised work in some field of special application and interest. Subject must be approved by the faculty member in charge. Repeatable. Prerequisite(s): Instructor consent
  • BA 407 - Seminar


    1 to 12 credits
    Credits to be arranged. Repeatable.
  • BA 409 - Practicum (for BA/BS Majors)


    1 to 12 credits
    Provides an opportunity to apply academic concepts in real-world work settings, including for-profit, nonprofit, and government organizations (arranged through the School of Business Internship Coordinator). Internships are usually conducted during senior year and must be approved prior to start of work experience. Students must have a GPA of at least 2.5 in BA courses and have completed all appropriate coursework in the major. Advisor approval is required if course is taken for elective credit. Graduate-level internships are arranged through the student’s graduate advisor. (For BA 409, 4 credits represents 120 hours in the workplace.) For Bachelor of Arts (BA) or Bachelor of Science (BS) Business majors only. Repeatable for a maximum of 16 credits.
  • BA 427 - Business Policy and Strategy


    4 credits
    Comprehensive concluding course for all management students. Presents the basic processes required to analyze, plan, and implement business strategy in a competitive market system. Emphasizes the development of skills for integrating complex data into a plan of action used to direct a firm. Concepts learned in management, marketing, operations management, finance, accounting, and economics courses are used to analyze case studies and development plans. Prerequisite(s): BA 330 , BA 374 , BA 380 , BA 382 ; BA 385  or BA 353  .
  • BA 428 - Applied Business Research


    4 credits
    Analyzes decision-making tools and research methodology in retail, service, community, and industry. Students apply research methods and procedures, problem identification, data collection, data analysis, and recommended solutions to real organizational situations and projects. Students must have a GPA of at least 2.5 in SOU Business Administration (BA) courses and have completed all appropriate coursework in the major.
  • BA 430A - Nonprofit Grantwriting and Government Relations


    4 credits
    Surveys a nonprofit manager’s primary areas of responsibility, including strategic planning, organizational change and development, locating and securing grants, and developing outcome-based assessment tools. Emphasizes assessing and evaluating grants-based programs. (Cross-listed with MM 530A  and PS 430A , PS 530A .)
  • BA 430B - Nonprofit Volunteerism, Board Development, and Community Mobilization


    2 credits
    Surveys the nonprofit manager’s areas of responsibility in leading volunteers, volunteer management, and board development and management. Emphasizes the importance of strategically mobilizing community involvement. (Cross-listed with MM 530B  and PS 430B , PS 530B .)
  • BA 434 - Sales Management


    4 credits
    Explores the activities involved in managing a sales force. Includes recruiting, selection, training, compensation, supervision, and motivation. Planning areas comprise forecasting, budgeting, and territories. Also examines sales analysis and control. Prerequisite(s): BA 330  or instructor consent
  • BA 435 - Direct Marketing


    4 credits
    Advanced course in techniques and practices of one-to-one marketing to end-user consumers and businesses, including catalog, telemarketing, and direct mail. Includes Customer Relationship Management (CRM), advertising, database management, distribution or fulfillment, and measurements of performance and customer value. Also covers direct marketing for nonprofit organizations. Uses local direct marketing companies as examples. Open to nonadmitted business students and non-business majors. Applies to the Certificate in Interactive Marketing and E-Commerce (CIMeC). Prerequisite(s): BA 330  or instructor consent
  • BA 436 - Internet Marketing and E-Commerce


    4 credits
    Advanced course in marketing goods and services in cyberspace. Extends the database development and relationship marketing skills taught in BA 435 to e-commerce and the Internet. Subjects include the increasing trend toward one-to-one marketing, Internet infrastructure, digital technology, the potential for building powerful online communities, personalization, online advertising, brand-building, product development, online pricing, customer support, transaction processing, and fulfillment. Uses local Internet marketing companies and dotcom cases as examples. Open to nonadmitted business students and non-business majors. Applies to the Certificate in Interactive Marketing and E-Commerce (CIMeC). Prerequisite(s): BA 330  and BA 435  or instructor consent.
  • BA 441 - Marketing Channels Management and Pricing Strategy


    4 credits
    Covers the formulation of channel objectives and strategies, along with the appropriate tactics, policies, and practices. Emphasizes factors to consider when choosing channel intermediaries and the elements involved in an effective physical distribution system. Addresses marketing functions commonly assigned to or shared with intermediaries and issues pertaining to inventory distribution and control, order processing, customer service, and the establishment of cost-effective transportation systems. Pricing strategy includes the rationale for setting prices for products at all points in the product life cycle. Includes analysis of discount strategies. Particular emphasis is on a total system approach viewed from a managerial perspective with practical business applications. Prerequisite(s): BA 330 
  • BA 444 - Product Policy


    4 credits
    Analyzes the processes, organizational interactions, and strategic concepts governing the development of new products and services. Involves the formation of rough ideas through market and financial analysis for the development and marketing of a product. Includes strategies and tactics for managing products over the entire lifecycle. Prerequisite(s): BA 330 .
  • BA 445 - Business Marketing


    4 credits
    Examines the significant differences between marketing to industrial organizations and consumer retailing. Focuses on industrial buying practices, market segmentation techniques, formation of an effective marketing mix, and the impact of technology and innovation on marketing strategy. Prerequisite(s): BA 330 .
  • BA 446 - Retail Management


    4 credits
    Examines market strategy planning for retail management. Major emphasis is on small- to medium-sized retail business plans. Discusses retail management case problems. Prerequisite(s): BA 330 

    .

  • BA 447 - International Marketing


    4 credits
    Examines the managerial marketing policies and practices of firms marketing their products and services in foreign countries. Provides an analytical survey of institutions, functions, policies, and practices in international marketing. Emphasizes marketing activities as they relate to market structure and the marketing environment. Approved for University Studies (Integration - Strand J). Prerequisite(s): BA 330 .
  • BA 448 - Mediation and Conflict Management


    4 credits
    Introduces students to the fundamental concepts and theories of dispute resolution and assists them in developing the basic skills and knowledge for productively managing their own and intervening in others’ disputes. Class time consists primarily of practice and roleplay, as well as lecture, lecture-discussion, and coaching by professional mediators. Certificate of completion provided with successful completion of the course. Additional fees/tuition may apply. (Cross-listed in other departments.)
  • BA 450 - Using GIS in Business


    4 credits
    Explores Geographic Information Systems (GIS) as an emerging technology/science over the last three decades and how this technology can and has been used to improve business decision making. Primarily the course examines the marrying of geographic information to data and thus how that substantially changes and improves the ability to compile evidence, construct arguments and therefore improve decision making. While business is the primary focus, the course helps students understand how GIS has had and is having a profound impact in government and nonprofits as well. Approved for University Studies (Integration - Strand H). Prerequisite(s): Junior standing or above.
  • BA 451 - Cost and Management Accounting


    4 credits
    A comprehensive study of the development, presentation, and interpretation of cost information for management. Emphasizes cost behavior and control, standard costs, and cost accounting systems. Prerequisite(s): BA 213 .
  • BA 453 - Individual Taxation


    4 credits
    Provides an overview of federal taxation. Emphasizes the taxation of individuals and sole proprietorships.
  • BA 454 - Accounting Information Systems


    4 credits
    Examines systems used for the accumulation, classification, processing, analysis, and reporting of accounting data, including the controls necessary for information security, data integrity, and system auditability. Extensive use of computer applications. Prerequisite(s): BA 351 .
  • BA 455 - Auditing I


    4 credits
    Studies the auditing theory and standards followed by certified public accountants when examining the financial statements of business organizations. Covers the environment, objectives, and professional nature of auditing and the concepts of testing, sampling, evidence collection, and reporting. Prerequisite(s): BA 454 .
  • BA 456 - Auditing II


    4 credits
    Continues the study of auditing theory and standards. Includes practical application of auditing concepts and procedures; preparation of audit programs, work papers, and reports; and computerized applications for the examination of financial statements. Prerequisite(s): BA 455 
  • BA 457 - Taxation of Corporations and Other Entities


    4 credits
    Covers tax reporting, as well as planning and research in the areas of corporate, partnership, estate/gift, and taxation of other entities not covered in BA453.
  • BA 458 - Consolidation and Segment Reporting


    4 credits
    Emphasizes accounting for mergers and acquisitions and the preparation of consolidated financial statements. Also includes segment and interim financial reporting. Repeatable for a maximum of 12 credits. Prerequisite(s): BA 351 , BA 352 .
  • BA 459 - Financial Analysis and Other Advanced Accounting Topics


    4 credits
    Topics include accounting for foreign currency transactions, accounting for partnerships, and accounting for bankruptcy. Students also perform comprehensive financial analysis of corporate 10-Ks. Repeatable for a maximum of 12 credits. Prerequisite(s): BA 351 , BA 352 .
  • BA 460A - Nonprofit Accounting and Financial Management


    4 credits
    Focuses on the theory and practice of accounting and financial management for not-for-profit organizations. Helps students learn about the nature and responsibilities of financial management in the nonprofit sector. Studies accrual, modified accrual, and cash-basis accounting systems, as well as the use of fund accounting. Emphasizes understanding and interpretation of nonprofit financial statements, risk management, and the importance of financials in managing an organization and nonprofit board. For accounting majors only. Prerequisite(s): BA 351  and BA 352 .
  • BA 460B - Nonprofit Accounting and Financial Management


    4 credits
    Focuses on the theory and practice of accounting and financial management for not-for-profit organizations. Helps students learn about the nature and responsibilities of financial management in the nonprofit sector. Studies accrual, cash, and fund accounting. Explores strategies to present budgets to the board of directors. Emphasizes understanding and interpretation of nonprofit financial statements, risk management, the art of building budgets, and the importance of financials in managing an organization and nonprofit board. Open to all majors.
  • BA 465A - CPA Review I


    2 credits
    Reviews the information found on one part of the CPA exam. Emphasizes learning through preparation and practice. Provides context for sitting for the CPA examination, including practice with multiple choice questions as well as simulation problems. Prerequisite(s): BA 351 , BA 352  and BA 455 .
  • BA 465B - CPA Review II


    2 credits
    Reviews the information found on one part of the CPA exam. Emphasizes learning through preparation and practice. Provides context for sitting for the CPA examination, including practice with multiple choice questions as well as simulation problems. Prerequisite(s): BA 351 BA 352 ,  and BA 455  .
  • BA 468 - Principles of Fundraising, Public Relations, and Marketing


    2 credits
    Introduces effective fundraising and nonprofit marketing principles. Explores the relationship between fundraising, public relations, and marketing. Emphasizes the importance of an agency’s overall connection with the community. Covers key principles such as readiness, ethical standards, and donor management. Addresses concepts and practices, including building community awareness, client awareness, direct and indirect methods of solicitation, annual funds, special events, and capital campaigns.
  • BA 470 - Financial Markets and Institutions


    4 credits
    Focuses on depository institutions and the financial markets in which they operate. Major topics include the level, risk, and term structure of interest rates, debt and mortgage markets, bank operations, and techniques of modern financial institutions management.
  • BA 471 - Financial Management


    4 credits
    Students use case study methods as they apply the tools and techniques developed in BA 385 to solve multifaceted corporate financial problems. Case studies may involve capital budgeting, cost of capital, dividend and investment decisions, mergers and acquisitions, or multinational corporate financial decision making. Prerequisite(s): BA 385 .
  • BA 472 - Investments


    4 credits
    Analyzes investment instruments such as stocks, mutual funds, options, and other investment vehicles. Investigates the risk/return relationship and other aspects of modern portfolio theory. Also investigates efficient markets and basic stock analysis and valuation. Prerequisite(s): BA 385 .
  • BA 473 - International Financial Management


    4 credits
    Applies financial management concepts to investment, financing, and managerial control decisions undertaken by multinational firms. Emphasizes the institutional environment of monetary arrangements, financial intermediary organizations, and balance of payment considerations that affect the international flow of capital. Prerequisite(s): BA 385 .
  • BA 475 - Organizational Behavior


    4 credits
    Explores individual behavior, group behavior, and organizational systems. Covers topics from both a theoretical and practical perspective, including understanding people, motivation, group dynamics, communication, leadership, power, politics, conflict, diversity, culture, decision making, change, and organizational structure. Approved for University Studies (Integration - Strands I and J).
  • BA 475H - Honors Organizational Behavior


    4 credits
    Explores individual behavior, group behavior, and organizational systems. Covers topics from both a theoretical and practical perspective, including understanding people, motivation, group dynamics, communication, leadership, power, politics, conflict, diversity, culture, decision making, change, and organizational structure. Approved for University Studies (Integration - Strands I and J).
  • BA 476 - Business Ethics


    4 credits
    Provides a value analysis of the role of business and personal ethics in the organizational environment. Students are exposed to ethical theories, diverse economic systems, contemporary moral issues, actual cases, and concepts of justice and social responsibility. Open to non-admitted business students and non-business majors.
  • BA 477 - International Business


    4 credits
    Introduces the international business environment. Discusses trade practices, foreign markets, public and private international institutions, and economic policies with emphasis on the diversity and management of multinational and international businesses. Approved for University Studies (Integration - Strand J).
  • BA 477H - Honors International Business


    4 credits
    Introduces the international business environment. Discusses trade practices, foreign markets, public and private international institutions, and economic policies with emphasis on the diversity and management of multinational and international businesses. Approved for University Studies (Integration - Strand J).
  • BA 478 - Corporate Law


    4 credits
    Studies the various forms of business formation, from sole proprietorships and partnerships (general and limited) to joint ventures and corporations. Explores the pros and cons of using each, including liability and risk considerations. Also covers agency law, principal and agent liability, shareholder rights, officer and director liability, and alternative dispute resolution (i.e., mediation and arbitration).
  • BA 479 - Small Business Start-up and Management


    4 credits
    Surveys start-up, operational, and special issues particular to small and new enterprises. Emphasizes the assessment of critical factors that lead to successful entrepreneurship. Students apply their learning to a personal business plan. Prerequisite(s): BA 330 , BA 380 , and BA 385 .
  • BA 480 - Nonprofit Theory and Leadership


    4 credits
    Introduces the important social, political, and economic aspects of organizations and activities in the third, or “independent,” sector. The nonprofit sector is neither government nor business, but reflects an important part of our national economy. Explores the size, scope, history, and important structural dimensions of the sector. Using regional nonprofit leaders as class speakers, students are exposed to differing styles and common practices used to lead in this sector. Approved for University Studies (Integration). Approved for University Studies (Integration - Strand I).
  • BA 481 - Principles of Human Resource Management


    4 credits
    Examines the personnel function and its relationship to the objectives of the organization. Analyzes personnel issues in selection, appraisal, and development of the work force. Surveys traditional administrative functions and trends in personnel management, including compensation and benefits, affirmative action, and grievance handling. Approved for University Studies (Integration - Strand I). Prerequisite(s): BA 374 .
  • BA 482 - Labor Relations


    4 credits
    Examines the laws governing employer-employee relationships, including common law, federal and state labor acts, administrative agencies, and union contracts. This legal relationship is studied within the broader context of historical trends, political policies, social expectations, and economic influences. Considers legal problems such as discrimination in employment, public employment, industrial health and safety, and minimum wages. BA 374  or EC 325  recommended. (Cross-listed with EC 482 .)
  • BA 483 - Sustainability Leadership


    4 credits
    Explores organizational leadership from various perspectives on organizational sustainability, including alternative transportation, waste reduction, renewable energy, green building, corporate social responsibility, fair trade, localization, community finance, and other emerging sustainable business practices. Examines important concepts, principles, and frameworks relating to the sustainability movement, including natural capitalism, triple-bottom-line, and the three E’s of sustainability (economy, environment, and equity). Specific emphasis on each student’s specific organizational context and future leadership goals. (Cross-listed with MM 583 )
  • BA 484 - Business Information Systems Design


    4 credits
    Advanced course in systems development focusing on business systems. Includes a feasibility study, an analysis of a current system, a high-level and detailed design of a proposed system, and implementation procedures. Also covers post-implementation review, support, and maintenance. Prerequisite(s): BA 382 .
  • BA 485 - Compensation Management


    4 credits
    Reviews the managerial, social, and economic issues related to the payment of benefits, wages, and salaries in business organizations. Special attention is paid to tradition and inertia, competitive market theory, engineering economics, cost accounting information, and equity determinants of compensation policy. Covers applicable federal and state legislation. Demonstrates computer-assisted decision making. Prerequisite(s): BA 374 .
  • BA 486 - Personnel Selection and Appraisal


    4 credits
    Presents the staffing and development of personnel as a special problem in strategic planning and management. Treats appraisal as part of the motivation process and a way of providing feedback to management on its investment in staff. Covers applicable federal and state legislation. Prerequisite(s): BA 374 .
  • BA 487 - Property and Casualty Risk Management


    4 credits
    Explores issues, programs, trends, costs, and analytical techniques that impact an organization’s insurance and safety needs. Covers risk analysis, employment benefit plans, laws and regulations, liability exposure, health enhancement, and safety management. Practitioner-taught.
  • BA 488 - Fundamentals of Project Management


    4 credits
    Provides a foundation for managing projects of all sizes for any type of organization. Covers the five traditional phases of project management and includes assessments to prepare the individual, organization, and team for project management. Introduces students to project management software and provides templates. Students apply concepts in a term project.
  • BA 489 - Organizational Leadership


    4 credits
    Based on a wide range of research and literature, this course includes an overview of major theories, approaches, and themes of leadership along with practical self-assessments to allow each student to explore how each leadership approach applies to respective situations. A major emphasis will be the application of the field of emotional intelligence to the study of leadership. Prerequisite(s): Junior standing or above required.
  • BA 490 - Case Studies in Corporate Sustainability


    4 credits
    Introduces students to a variety of contemporary organizational case studies in sustainable business. Familiarizes students with many of the corporate leaders who are at the forefront of the sustainable business movement. In addition to case studies covered in class, students are required to research and present an in-depth case study on an organization or particular area of interest in the sustainable business movement. (Cross-listed with MM 590 )
  • BA 497 - Advanced Management Information Systems


    4 credits
    Extends prerequisite foundation knowledge and skills, establishing a greater understanding of the role of information systems in organizations. Examines advanced concepts, management issues, and technologies. Uses case studies and projects to illustrate and promote further understanding of the topics. Prerequisite(s): BA 382 .
  • BA 499 - Business Planning


    4 credits
    A comprehensive capstone course that integrates the concepts taught in the business core courses. Students exhibit knowledge of these concepts by developing a viable business plan for an existing business or a planned entrepreneurial endeavor. This plan progresses from the selection of a target market to the structuring of an organization at the manufacturing, wholesale, or retail level. It involves creating a strategy that provides a desired product or service to the selected market in a consistent, competitive, and profitable manner. Must have finished all other business core requirements and have at least a 2.5 GPA in business administration coursework at SOU. Prerequisite(s): BA 330 , BA 374 , BA 380 , BA 382 BA 385 , and BA 427  .
  • BA 505 - Reading and Conference


    1 to 6 credits
    Supervised work in some field of special application and interest. Subject must be approved by the faculty member in charge. Repeatable. Prerequisite(s): Instructor consent
  • BA 507 - Seminar


    1 to 4 credits
    Credits to be arranged. Repeatable.
  • BA 509 - Practicum


    1 to 9 credits
    Provides an opportunity to apply academic concepts in real-world work settings, including for-profit, nonprofit, and government organizations (arranged through the School of Business Internship Coordinator). Internships are usually conducted during senior year and must be approved prior to start of work experience. Students must have a GPA of at least 2.5 in BA courses and have completed all appropriate coursework in the major. Advisor approval is required if course is taken for elective credit. Graduate-level internships are arranged through the student’s graduate advisor. Repeatable for a maximum of 15 credits.

     

  • BA 534 - Sales Management


    4 credits
    Explores the activities involved in managing a sales force. Includes recruiting, selection, training, compensation, supervision, and motivation. Planning areas comprise forecasting, budgeting, and territories. Also examines sales analysis and control.
  • BA 535 - Direct Marketing


    4 credits
    Advanced course in techniques and practices of one-to-one marketing to end-user consumers and businesses, including catalog, telemarketing, and direct mail. Includes Customer Relationship Management (CRM), advertising, database management, distribution or fulfillment, and measurements of performance and customer value. Also covers direct marketing for nonprofit organizations. Uses local direct marketing companies as examples. Open to non-admitted business students and non-business majors. Applies to the Certificate in Interactive Marketing and E-Commerce (CIMeC). Prerequisite(s): BA 330  or instructor consent
  • BA 536 - Internet Marketing and E-Commerce


    4 credits
    Advanced course in marketing goods and services in cyberspace. Extends the database development and relationship marketing skills taught in BA 435  to e-commerce and the Internet. Subjects include the increasing trend toward one-to-one marketing, Internet infrastructure, digital technology, the potential for building powerful online communities, personalization, online advertising, brand-building, product development, online pricing, customer support, transaction processing, and fulfillment. Uses local Internet marketing companies and dotcom cases as examples. Open to non-admitted business students and non-business majors. Applies to the Certificate in Interactive Marketing and E-Commerce (CIMeC). Prerequisite(s): BA 435  or instructor consent
  • BA 541 - Marketing Channels Management and Pricing Strategy


    4 credits
    Covers the formulation of channel objectives and strategies, along with the appropriate tactics, policies, and practices. Emphasizes factors to consider when choosing channel intermediaries and the elements involved in an effective physical distribution system. Addresses marketing functions commonly assigned to or shared with intermediaries and issues pertaining to inventory distribution and control, order processing, customer service, and the establishment of cost-effective transportation systems. Pricing strategy includes the rationale for setting prices for products at all points in the product life cycle. Includes analysis of discount strategies. Particular emphasis is on a total system approach viewed from a managerial perspective with practical business applications.
  • BA 544 - Product Policy


    4 credits
    Analyzes the processes, organizational interactions, and strategic concepts governing the development of new products and services. Involves the formation of rough ideas through market and financial analysis for the development and marketing of a product. Includes strategies and tactics for managing products over the entire lifecycle.
  • BA 545 - Business Marketing


    4 credits
    Examines the significant differences between marketing to industrial organizations and consumer retailing. Focuses on industrial buying practices, market segmentation techniques, formation of an effective marketing mix, and the impact of technology and innovation on marketing strategy.
  • BA 546 - Retail Management


    4 credits
    Examines market strategy planning for retail management. Major emphasis is on small- to medium-sized retail business plans. Discusses retail management case problems.
  • BA 547 - International Marketing


    4 credits
    Examines the managerial marketing policies and practices of firms marketing their products and services in foreign countries. Provides an analytical survey of institutions, functions, policies, and practices in international marketing. Emphasizes marketing activities as they relate to market structure and the marketing environment. Approved for University Studies (Integration).
  • BA 548 - Mediation and Conflict Management


    4 credits
    Introduces students to the fundamental concepts and theories of dispute resolution and assists them in developing the basic skills and knowledge for productively managing their own and intervening in others’ disputes. Class time consists primarily of practice and roleplay, as well as lecture, lecture-discussion, and coaching by professional mediators. Certificate of completion provided with successful completion of the course. Additional fees/tuition may apply. (Cross-listed in other departments.)
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