BA 410 - Event Management

4 credits
Explores various aspects of events management including design, coordination, planning, budget, logistics, PR and marketing, technology, entertainment, and events evaluation. Students learn effective methods of communication, organization, and leadership in managing a team, managing a project, and planning and executing an event. Covers the theories and practices relevant to successful event planning from business, host community and tourists’ perspectives.
Grade mode designated on a CRN basis each term. Students should consult current term schedule.