Jun 18, 2021  
2012-13 Catalog 
    
2012-13 Catalog [ARCHIVED CATALOG]

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BA 427 - Business Policy and Strategy


4 credits
Comprehensive concluding course for all management students. Presents the basic processes required to analyze, plan, and implement business strategy in a competitive market system. Emphasizes the development of skills for integrating complex data into a plan of action used to direct a firm. Concepts learned in management, marketing, operations management, finance, accounting, and economics courses are used to analyze case studies and development plans.Prerequisite(s): BA 330 , BA 374 , BA 380 , BA 382 ; BA 385  or BA 353  .



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