May 18, 2022  
2019-20 Catalog 
    
2019-20 Catalog [ARCHIVED CATALOG]

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COMM 485 - Advanced Social Media Campaigns


4 credits
Students will plan, execute and assess a term-long social media campaign on behalf of a campus or community stakeholder. The scope of a successful campaign will include research of the existing social media landscape for the stakeholder, creation of a social media strategy, drafting of a content calendar, execution of the content strategy, and collection and reporting of analytics. 

  Prerequisite(s): COMM 323 . Junior standing or above.
Graded (A-F) only



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