COMM 424 - Creative Entrepreneurship

4 credits
Equips students to apply entrepreneurial strategies to their creative practice in the arts and media. Students will learn to ideate, innovate, and iterate in collaboration with an engaged audience to develop, finance, and market works of value. The course will introduce students to the crowd-funding platforms, social media marketing tools, and new digital distribution channels that have opened economic opportunities to content creators and will offer students a foundation in the skills needed to launch and manage a successful creative enterprise.
Grade mode designated on a CRN basis each term. Students should consult current term schedule.

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