BA 499 - Business Planning

4 credits
A comprehensive capstone course that integrates the concepts taught in the business core courses. Students exhibit knowledge of these concepts by developing a viable business plan for an existing business or a planned entrepreneurial endeavor. This plan progresses from the selection of a target market to the structuring of an organization at the manufacturing, wholesale, or retail level. It involves creating a strategy that provides a desired product or service to the selected market in a consistent, competitive, and profitable manner. Must have finished all other business core requirements and have at least a 2.5 GPA in business administration coursework at SOU. Prerequisite(s): BA 427. Junior standing or above.
Grade mode designated on a CRN basis each term. Students should consult current term schedule.